1. Go Beyond SEO for Lead Generation and Website Traffic
We are huge proponents of search engine optimization. However many small businesses have come to believe that SEO and the end-all and be-all of online marketing. But just like when managing a financial portfolio, it is important to diversify your marketing strategy. You may choose to allocate a significant chunk of your marketing budget to SEO, but if that is your only strategy, you may be giving your competitors an advantage.
Here are a few things you can do to get more website traffic and generate more leads:
- Dabble in online advertising. If you haven
